Sample from 25-minute employee training video
Save Your Company from Costly Lawsuits and Firings
Be proactive
The current number of active Facebook users is more than twice the U.S. population, yet virtually no major companies have adequate social media policies and training in place. If your company doesn’t have a proven social media policy and training program, you risk a painful increase in disputed firings, costly lawsuits and public embarrassment. Our new video solution, Social Media: Risks and Realities delivers the training and policy tools you need to proactively protect your company.
What you get:
- Studio-quality HD video/DVD
- Real-life examples of social media misconduct incidents
- Exploration of the essential parts of any social media policy
- Guidelines for 24/7 responsible social media use
- Sample social media policy you can use for employees
- Employee quiz
- Certificate of Attendance
- Custom policy development services available
- Multiple-copy discounts available
- Streaming option available
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The cost of inaction
Symantec Corp.’s 2011 Social Media Protection Flash Poll examined the potential costs of a social media-related incidents. The shocking results showed that 94% of responding employers reported negative consequences due to social media conduct, and those mistakes can cost the average employer $4 million per year. That’s $28,571 per character in a 140 character Tweet.
Brent Ballow, an employment attorney and leading authority on social media in the workplace in the workplace, is helping sound the alarm. “I was shocked by how many companies across the U.S. don’t have a social media policy or training in place”, Ballow said. “Almost every one of their employees has a publicly accessible social media account with the potential to embarrass the company or spark a costly lawsuit. Until companies start treating social media risks as seriously as sexual harassment and discrimination, they’re at risk.”
Key myths many employees believe about social media:
- It's protected under freedom of speech: Employees must understand that the First Amendment does not apply in the private workplace
- I can post whatever I want away from work: Firing employees for unsettling speech made outside of the workplace is usually legal
- I'm covered by the right to privacy: The right to privacy is different, and much more limited, in the workplace
- I only told the truth: If it harms the company, the truth of what was said may not matter
Learn from experts on social media in the workplace
Social Media: Risks and Realities features recognized experts on the legal and employment dangers of employee social media misconduct like attorney Kim Vance of Baker Donelson, Christine Taylor of JTMarCom and senior HR leader Terri Hudson of Culture Shock. Their authoritative insights combine with real-life cases of employees fired for what they posted on sites like Facebook in an affordable, easy-to-understand social media training video that really works.
Low cost, high value
The investment in our Social Media: Risks and Realities is much lower than the cost of a lawsuit or a discharge. Group discounts are available, shipping is included, and we also offer a complete 30 day satisfaction guarantee.
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